Explain how admins can configure rules to cap earning at the account level, as well as in specific areas or activities. Explain how these rules can be configured (for example: with time bounds or based on the number of times an activity is completed)

Loyalty management can cap earning at the account level by configuring processes to track the overall balance at the master level of a member in one program. Alternatively, programs can be defined to include tier groups or engagement tracking with different earning caps, and processes configured. In addition, Loyalty management programs can apply time bounds to earning cap rules by setting a limit on the number of points a member can earn within a specific period, such as each day. The programs have the ability to cap the amount of points a member can earn on a daily basis, with the exact cap level to be determined.
Caps can be set through our flexible rules engine. As with most features within Salesforce, this is done through configurable clicks and not code.. Marketers would have the ability to easily change caps if and/or when needed. Caps could also be configurable by things such as customer tier. For example, a higher tier customer could be able to make more redemptions than a lower tier.