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How does your system ensure that member profile data (including profile tiers, point balance across currencies, recent transactions, coupons, etc.) is accessible to Customer Service representatives?

Last Updated: September 9, 2024

Yes, Salesfore Loyalty Management supports creation of multiple tier groups and any number of associated tiers within the same program. The Tiers can be created in a certain order to determine the next higher tier when memberships get upgraded. The base tier is automatically assigned when the member is created. It is also possible to...

What features does your platform have that enable Customer Service to create cases or help requests in response to customer-submitted issues?

Last Updated: September 9, 2024

Out of the box functionality is available for for service agents. Salesforce Data Cloud allows creation of additional Customer Profile Views – this would be the recommended way to create custom view(s) for Customer Service needs.

How does your system ingest and reward customer activities based on both online and offline sources such as applications, call centers, and physical events?

Last Updated: September 9, 2024

Creation of cases on behalf of loyalty menbers is fully supported with Salesforce Service Cloud. Loyalty CSRs can adjust points/ change tier/ issue voucher or merge memberships on behalf of a member during an inquiry or dispute. More details are available – here.

What tools does your platform provide for managing promotional codes?

Last Updated: September 9, 2024

Can measure a memberÕs engagement with activity or modules

Please describe the process your system uses to perform customer account deletions as requested through an application, separate from Loyalty Management.

Last Updated: September 9, 2024

Salesforce dramatically reduces the effort to integrate with either on-premises applications including Microsoft, Oracle, SAP, or other third-party solutions and external cloud services. One-third of all Salesforce transactions are made possible by system-to-system integration, making it the most trusted and successful enterprise API in the market. Salesforce provides six paths to integration success (many based...

Can surface the points/benefits experience to the customer in multiple applications outside of Loyalty Management / Salesforce

Last Updated: September 9, 2024

Yes, Loyalty Management comes with out of the box to fetch member information across multiple applications and channels – details are availble here.

Describe the variety of points/non-points loyalty programs this system can support. Include client examples of different program types.

Last Updated: September 9, 2024

Salesforce’s Loyalty Management supports a points program OR a non points program OR can support multiple programs with or without points on one instance. We have several customers who have created non-points based programs where the program tracks many different things their members are doing via different tracking mechanisms we have out of the box...

Describe the variety of earn mechanisms your platform can support (including but not limited to the ability to earn for transactions/purchases across categories/channels, ability to earn for non-transactional engagement based actions, etc.)

Last Updated: September 9, 2024

There are four main experiences that can be configured in Loyalty Management – Points, Benefits, Vouchers, and Promotions. Each of them can relate to transactional or experiential moments in the customer lifecycle. Point earning can occur when a $ transaction happens. Points can also be earned for experiences, like signing up for something new, or...

Explain how to enable users accruing points (near-real time) for purchase activity in the context of ecommerce and retail

Last Updated: September 9, 2024

Users can set up point accrual for specific Nike purchases from online or in-store retail purchases. These transactions are real-time added to the loyalty record.